7 general skills or competencies (Job family competencies) for Trade Show Manager
Skill definition-Setting up, designing, and hosting social and business events to boost the business's reputation and client base.
Level 1 Behaviors
(General Familiarity)
Describes the concepts and components of event management.
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Level 2 Behaviors
(Light Experience)
Reports issues as they arise during the event to the senior management.
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Level 3 Behaviors
(Moderate Experience)
Employs user-friendly event registration systems to increase our engagement rates.
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Level 4 Behaviors
(Extensive Experience)
Guides team members in planning and organizing corporate events to expand our client base.
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Level 5 Behaviors
(Mastery)
Develops and executes event plans to promote brand visibility and achieve business objectives.
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Skill definition-Planning, organizing, executing, or even attending events to promote our business's brand, products, or services.
Level 1 Behaviors
(General Familiarity)
Discusses the importance of event marketing to brand presence building and lead generation.
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Level 2 Behaviors
(Light Experience)
Sources and submits a list of possible vendors and suppliers for the event marketing initiatives.
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Level 3 Behaviors
(Moderate Experience)
Interprets the market demographics and implements strategies to pull off the event successfully.
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Level 4 Behaviors
(Extensive Experience)
Develops engaging marketing campaigns to maximize audience awareness and meet event registration goals.
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Level 5 Behaviors
(Mastery)
Establishes and implements event marketing plans to boost engagement with our target audience.
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12 soft skills or competencies (core competencies) for Trade Show Manager
Skill definition-Providing and conducting an exchange of goods and services between countries to drive opportunities for revenue growth and market competitiveness.
Level 1 Behaviors
(General Familiarity)
Documents global and regional standards, regulations, and policies for international trade.
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Level 2 Behaviors
(Light Experience)
Participates in day-to-day operational issues related to international trade.
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Level 3 Behaviors
(Moderate Experience)
Participates in international conferences to gain an outlook on other global markets for trading.
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Level 4 Behaviors
(Extensive Experience)
Integrates business ideas and goals with other markets, cultures, and challenges at a global level.
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Level 5 Behaviors
(Mastery)
Determines vision on establishing a new territory for international trading to drive growth.
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Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Documents best practices in planning and organizing work to address important tasks.
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Level 2 Behaviors
(Light Experience)
Discusses the positive and negative outcomes of planning and organization in the workplace.
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Level 3 Behaviors
(Moderate Experience)
Helps set up new practices to anticipate and address the needs of planning and organization initiatives.
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Level 4 Behaviors
(Extensive Experience)
Facilitates the adoption of advanced tools to streamline the process of planning and organization.
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Level 5 Behaviors
(Mastery)
Develops best practices in planning and organizing activities to improve organizational efficiency.
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Summary of Trade Show Manager skills and competencies
There are 0 hard skills for Trade Show Manager.
7 general skills for Trade Show Manager, Event Management, Event Marketing, Lead Generation, etc.
12 soft skills for Trade Show Manager, International Trade, Planning and Organizing, Coordination, etc.
While the list totals 19 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Trade Show Manager, he or she needs to be skilled in International Trade, be skilled in Planning and Organizing, and be skilled in Coordination.